Episode Description
Ballpark pricing doesn't start on the first call, it starts way before the client ever dials your number. Tyler talks through how to set expectations early, filter out price shoppers, and stop letting a rough number haunt the whole project.
Show Notes:
00:00 The profit flip
01:06 Ballpark numbers haunt you
02:47 Getting shopped
07:52 Set expectations early
10:51 Build the funnel
13:19 Range plus assumptions
20:03 Handling sticker shock
25:02 Make more, do less
30:02 After the ballpark
Video Version:
https://youtu.be/SlHAXpUbbxU
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