334 | Vsimple: Buddy Bockweg on Why 99% of Companies Need to Retool Their Operations Before AI Can Deliver Real Value
Episode Description
99% of companies were built before AI became commercially available in 2023. Now every one of them must transform their operations or watch post-AI competitors do the same work with a fraction of the people.
In this episode, Buddy Bockweg returns for his third Middle Tech appearance to explain why Vsimple raised $7 million and moved headquarters back to Louisville.
Buddy breaks down the divide between pre-AI and post-AI companies, why the digital assembly line must come before AI deployment, and why starting transformation in 2028 means results in 203—potentially too late. We discuss the "SaaSpocalypse" eating software companies with each model release, why Vsimple requires deep customer engagement rather than self-service signup, and why the window to start this transformation is shorter than most leaders think.
Hosted by Logan Jones
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