Brand Inclusions Coming to Google Shopping Ads & Interview w/ PPC Greg | EP. 408

This week on Marketing O’Clock: Google adds Brand Inclusion to Shopping ads, Opal’s “optimized content at scale” pitch raises SEO questions, and Reddit launches a WooCommerce integration for syncing product catalogs directly into Reddit ads.

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--------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00

📰 Main News

Big Google Ads update for anyone running Shopping campaigns - 7:36

Google’s new AI tool “Opal” - 9:35

🛠️ Cool Tool - 14:20

🔥 Take of the Week - 15:28

⚡ Lightning Round ⚡

Paid - 19:02

Organic - 34:06

Social - 38:47

⚙️ Working hard, or Hardly Working - 42:09

🔎 ICYMI - 44:35

🧠 Must Read Marketing Article of the Week - 45:20

An interview with PPC Greg - 46:31