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Ep 430

55% of buyers of a $10 playbook became paying users for Beehive, driving massive business value.

Kipp and Tyler Denk (Co-Founder and CEO of beehiiv) dive into how founder-led content, owned audiences, and strategic digital products can supercharge growth—even without massive scale. Learn more on the power of email as a direct, owned channel, building trust and community through transparency, and why even niche, high-intent audiences can unlock serious monetization and brand loyalty in the creator economy.

Mentions

• Tyler Denk https://www.linkedin.com/in/tyler-denk

• beehiiv https://www.beehiiv.com/

• Morning Brew https://morningbrewinc.com/

• Business Insider https://www.businessinsider.com/

• Cloudflare https://www.cloudflare.com/

• David Senra https://www.davidsenra.com/

• Loop: Outlearn. Outmarket. Outgrow. https://a.co/d/03y0GZHi

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Resource

• [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar  

Kieran Flanagan, https://twitter.com/searchbrat 

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.