5 Steps to Better Library Signage

Nov 7, 2025
40 mins

Episode Description

This episode is your sign—literally—to look around your library and take stock of your signage. 
Signage is the unsung hero of library life: it promotes your programs, points people where they need to go, warns, reminds, nudges, and keeps our beautiful chaos running as smoothly as possible. 

On this episode of Library Land Loves, Michelle is joined by Aleksandra Dowiat Vine, Mark Aaron Polger, and Mary Kapusta for a conversation about what makes signage work—and where you might need to reassess. So, the next time you walk five steps into your library, pause and look around. What do you see? Are your signs welcoming? Clear? Confusing? Invisible? 

If your users are always asking the same questions… this episode might just point you in the right direction. 


  • Grab your ticket: OLA Marketing Libraries Think Tank takes place November 13th. Learn about A.I. policy and practices from experts across Canada; gain insights into managing communications challenges in libraries of all sizes; and discover how to best balance democracy in your library marketing and communications strategies! Register today: https://mltt25.vfairs.com/  

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