What does it mean to build products that truly work for everyone — including the people most systems were never designed to include?

Debbie Hsu, EVP of Product at Experian Consumer Services, joins Toni for a conversation that spans the full arc of her career — from software engineer at Oracle to leading product at one of the world's most significant consumer financial data companies — and gets into some of the most important questions facing product leaders today.

Debbie leads the evolution of EVA, Experian's AI-powered virtual assistant, and brings a consumer-first lens to everything she builds. In this episode she shares how AI is changing team structures and role boundaries in product, why over-reliance on AI risks making every product look and sound the same, and what the socioeconomic stakes of AI access mean for product leaders who care about inclusion.

She also shares three pieces of advice that I see as foundational to leading: Being humble is not the same as being invisible. Self-advocacy is not the same as bragging. And never let an official meeting be the first time people hear about your idea.

What we cover:

⏹ The unplanned path from software engineer to EVP of Product — and what learning by doing really looks like

⏹ Why Debbie went back to business school to pivot into product management — and what actually landed her the job

⏹ How product leadership has evolved over 20 years: from Flash-based seat maps to AI-powered financial assistants

⏹ T-shaped builders and the blurring of roles in the AI era — what this means for product teams right now

⏹ The AI homogeneity risk: why over-reliance on AI makes products look and sound the same — and what differentiates the ones that don't

⏹ EVA: how Experian's AI assistant uses trusted credit data, expert compliance, and lender eligibility to go beyond generic AI responses

⏹ AI access as a socioeconomic equity issue — and why product leaders need to be part of this conversation

⏹ Financial inclusion and credit invisibility: what it means to build products for people the system overlooked

⏹ Being humble is not the same as being invisible

⏹ Self-advocacy is not bragging — and why visibility for meaningful work is a leadership skill

⏹ Never let an official meeting be the first time people hear your idea

⏹ Diverse voices in product: why every product leader has a responsibility to build inclusively

Useful Links

Connect with today's guest and sponsor, Debbie on LinkedIn at https://www.linkedin.com/in/debbie-hsu/ and find out more about Experian at https://www.experian.com.

This episode was sponsored by our guest, Debbie Hsu. Thank you Debbie & Experian for helping to bring Leading Women in Tech to this community!