(194) The Ditching Hourly Guy + The Subscription Attorney Reunite (and How to Go Live on LinkedIn)

September 11
1h 6m

Episode Description

Sign up for Practi, a new platform that helps law firms use subscription billing.

Here are the top 5 takeaways from this episode:

* You can go live on LinkedIn through Zoom by connecting a custom stream URL, but you must wait 30 to 40 seconds for the LinkedIn lag before clicking “Go Live” and switch to gallery mode first if you want to control your thumbnail.

* AI is collapsing the time it takes to do professional work, which makes hourly billing financially punishing for anyone who invests in productivity tools because better efficiency means less billable time and lower revenue.

* Clients never wanted your hours in the first place; they wanted the outcome, so switching to fixed pricing or subscription models lets you benefit from being fast and good instead of being penalized for it.

* Pre-generative AI content like long-running podcasts may be more valuable going forward because AI engines treat older, clearly human-created content as more trustworthy and authoritative than AI-generated material.

* You can streamline an entire podcast production workflow by recording live on LinkedIn through Zoom, importing directly into Descript, removing filler words automatically, applying Studio Sound at a low intensity, and exporting in about five minutes.

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