103: Coaching Dr. Angela Draper on Optimizing Her 'Great Lock-In' Audio Lead Magnet for Educational Leaders
Episode Description
In this coaching episode, Lindsay and Nora work with Dr. Angela Draper, founder of Game Change Her, to optimize her 16-episode private podcast lead magnet called "The Great Lock-In of 2025." Angela helps women in educational leadership develop their skills through her HERS framework (Heart, Emotional Intelligence, Relationships, and Systems). Discover how to refine messaging, target the right audience, and create promotional strategies that convert browsers into engaged subscribers ready for your next program launch.
Topics Covered:
- Optimizing lead magnet conversion rates for educational leaders
- Creating evergreen content from trending topics
- Balancing personal and professional goal examples in content
- Promotional strategies beyond email lists and bundles
- Using authentic storytelling and vulnerability in coaching content
- Integrating private podcasts with existing newsletter content
- Setting up Kit integration for seamless opt-in processes
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