This week on Inside Indiana Business with Gerry Dick, college football returns—and with it, big economic impact across Indiana. From Notre Dame’s $36 million tourism boost to IU’s record-breaking ticket sales and Purdue’s $16 million game day contributions, we break down how fall Saturdays support local businesses and community development. Finance professor Ryan Brewer also weighs in on the shifting college sports landscape, including NIL pressures, naming rights deals, and the future of generational fandom.

Also in this episode:

• Senator Todd Young outlines his bipartisan “Ships for America Act” to restore U.S. shipbuilding—highlighting Indiana’s potential role in the national effort

• IU Health's newest staff member: Meet Elliott, a therapy dog focused on supporting hospital staff’s mental health

• Inside the Business of IndyCar: Heartland Food Products and Ed Carpenter Racing find the winning formula with speed and caffeine

• Parkview Health expands with a new $150M hospital in Lebanon

  
  

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