Episode Description
Digital Real Estate
What if your next big investment isn’t a building—it’s a blog? In this episode, digital real estate expert Matt Raad breaks down how he buys simple content websites, renovates them with SEO optimization, and turns them into reliable passive income. He explains why passion niches—like gardening, wellness, crafts, and hobbies—are some of the most profitable online business opportunities.
We cover exactly how to buy websites safely, how to find undervalued sites on Flippa, how to turn neglected blogs into real monthly cash flow. Matt shares data-backed examples, including a $400 gardening website earning $4,000 every spring and a $45,000 Thai massage education site that generates revenue through high-margin online courses.
If you’re searching for a side hustle, exploring passive-income ideas, or considering a full career pivot into digital real estate, this episode gives you a clear roadmap. Matt explains how buying digital assets instead of brick-and-mortar property can create scalable, flexible income online. Tune in to learn how website investing really works—and how you can start.
Connect with Matt Raad:
Website: https://www.ebusinessinstitute.com.au/media-kit/
Linkedin: https://www.linkedin.com/in/matt-raad/
Podcast: https://www.digitalinvestors.com
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Music credit: Kate Pierson & Monica Nation