Long ago, when I was blogging more regularly about identifying niches, a reader asked me how I found mine. While I don't do a ton of exposition content, I thought this topic might be interesting for viewers.

View this podcast as a video on YouTube.

Links of the week:

• Spin.AI published a breakdown of the best SSPM solutions for Google Workspace, worth a look alongside their Google Workspace backup and recovery offering.
• Unusual VC has a useful piece on accelerating your content flywheel.
• Workato covered the top Marketo integrations worth knowing about.
• Wrangle shared a collection of help desk ticket response templates for support teams.
• Tricentis put out a practical guide on how to speed up Oracle deployments.