How do the groups you identify with shape your sense of self? Do they influence the beer you buy? The way you vote? In this favorite episode from 2021, psychologist Jay Van Bavel explains how our group loyalties affect us more than we realize, and can even shape our basic senses of sight, taste and smell. Then, look out! There's a g-g-g-ghost! Psychologist Coltan Scrivner answers listener questions about the surprising benefits of scary entertainment.

We're excited to share that Hidden Brain is coming to YouTube! Check out our trailer and subscribe so you don't miss our first three episodes, coming April 10. 

Episode illustration by Eva Wahyuni for Unsplash+. 

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