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·S1 E76
How Pinterest Trends Tells You Exactly What Lead Magnets to Create with Kayla Watkins
Episode Description
Episode Summary:
You're getting Pinterest traffic. People are clicking, landing on your blog, and then bouncing — no email opt-in, no capture, just visits that disappear.
Eep, that's a wasted opportunity!!
In this episode, I'm joined by Kayla Watkins, Pinterest strategist and agency owner. Kayla and her team help bloggers grow their revenue by repurposing their content on Pinterest — and today she's walking us through the data-driven side of Pinterest most bloggers never touch.
In this episode:
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- Why Pinterest is a search engine, not social media — and what that one mindset shift changes about everything
- How to see what your audience is searching before peak content-search seasons
- How to find what Pinterest already knows you're an expert on — and use that data to build lead magnets that are practically pre-approved
- Why your most-visited blog posts are basically free lead magnet ideas staring you in the face
- What organic Pinterest strategy actually looks like when you're paying attention to momentum instead of just posting and hoping
Check out this episode's blog post
Connect with Kayla Watkins:
- KaylaWatkins.com
- Connect with Kayla on Instagram & TikTok
- Pinterest Trends
Duett Resources: