Episode Description
Check out the 30 Days of Growth: 30daysofgrowth.co/
Get the Growth Vault: growthinreverse.com/vault
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Chenell and Dylan break down everything that happened with the second annual 30 Days of Growth — 30 cross-promotions with 30 different newsletter creators, published as a daily email series over 30 consecutive days. They cover what worked, what flopped, why Chenell wishes she'd done opt-ins instead of opt-outs, how 2,086 new subscribers came in (beating last year's 1,757), and which tips from the series they found most compelling — from AI-powered subject line analysis to a 5x landing page conversion boost from changing one button.
KEY TAKEAWAYS
- Why Chenell decided to run 30 Days of Growth for a second time
- The biggest mistake they made with subscriber onboarding this year
- Why daily newsletters can quietly hurt engagement and deliverability
- The surprising ROI of referral incentives and private podcast feeds
- Why collaborations create long-term relationship leverage beyond subscriber growth
- The operational reality of coordinating 30 creators in 30 days
- Whether 30 Days of Growth will return again next year
LINKS MENTIONED:
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