Evolving Performance Growth: Breaking Down Channel, Messaging, and Creative Opportunities with Brighthouse, Chubb

Feb 16, 2025
41 mins

Episode Description

Evolving Performance Growth: Breaking Down Channel, Messaging, and Creative Opportunities

Learn how our panel of experts is optimizing performance marketing with strategies for channel selection, messaging, and creative. Uncover emerging paid media content opportunities that are driving growth for finance brands.

Panelists:

* Jason Keath, Social Fresh

* Liz Ferguson, Brighthouse Financial

* Pooyan Alizadeh, Designity

* Lou Calabrese, Robertson Stephens

* Tamara Scott, Chubb



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