TBC 143: Stop Using Fancy Words in Your Fundraising Pitch

April 5
6 mins

Episode Description

If your pitch deck or investor emails are full of words like "tremendous latent potential," "highly efficacious," or "flywheels of growth" — this episode is for you. In this Backchannel episode, Jason breaks down why flowery language and SAT words are one of the biggest red flags for investors, and why stripping it all back to simple, clear language will almost always get you further. He reads a real (anonymized) founder blurb as an example, breaks down exactly what's wrong with it, and shares a simple fix you can apply to your own pitch today.

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