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Episode Description
Most workshops don't fail because the content is bad… They fail because nothing actually changes afterward.
People leave inspired, take a few notes, and then go right back to doing the exact same things they were doing before. No behavior shift. No momentum. No real results.
In this episode of The Expert Edge, I break down what actually makes a workshop transformational instead of just informational - and how you can design experiences that create real breakthroughs for your clients (and make your offers feel like a no-brainer to say yes to).
We talk about:
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Why teaching more doesn't create more impact - and what does
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How to structure workshops so people actually implement
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The simple shifts that turn "nice training" into "I need to work with you" moments
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How transformational experiences naturally lead into higher-level offers without feeling salesy
If you run live events, group programs, masterminds, challenges, or client intensives, this episode will completely change how you think about workshops - and how powerful they can be when designed the right way.
This one is especially powerful if you've ever felt like you're giving great content… but not seeing great results on the back end.
Listen in and learn how to turn your workshops into the engine that drives client breakthroughs and business growth.
Share your feedback for future episodes: colinboyd.co/feedback
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If you're interested in finding out more information about our Elite Coaching Program, make sure to DM me the word "elite" on Instagram, and I'd love to have a chat. https://www.instagram.com/colinboyd
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https://www.conversionstoryformula.com
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For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode303
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
