Episode Description
What happens when you pour your heart and money into a business you’re not truly passionate about? In this episode, we hear the candid story of Louise, who launched a bricks-and-mortar craft shop while juggling three kids and a career in IT project management.
She opens up about:
- Growing up in an entrepreneurial family in Northern Ireland
- Why she started a business that never really aligned with her interests
- The hard lessons she learned running a shop with no profit
- The turning point when a mentor helped her see her real talent: social media
- How following that spark led her to a business she genuinely loves
It’s a raw, relatable conversation about the risks of chasing the wrong business, the importance of passion, and the power of pivoting when things don’t work out.
If you’ve ever wondered whether you’re on the right business path or how to recognize when it’s time to change direction this episode is for you.
Is your strategy still right in 2026? Book a free 15-min no obligation discovery call with our host: 👉 [Book your call with Chris now] 👈
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