Your Ads Know Your Customer. Your Website Doesn't

May 14
38 mins

View Transcript

Episode Description

Your ads are hyper-personalized. Your Shopify storefront isn't. That mismatch is leaking conversions for 7-figure brands.

In this episode, Kratik Agrawal, founder and CEO of Kinect (YC-backed), breaks down:

  • How real-time storefront personalization drove 10-12% conversion lift for early Shopify customers (and 2-3x for shoppers who engage the AI sales rep)
  • Why non-commodity Shopify brands shouldn't chase agentic commerce yet, and what to fix before UCP standards roll out
  • The adaptive PDP framework that swaps copy, images, and recommendations based on where visitors actually came from

Whether you're doing $500K a year or $10M+, this conversation delivers strategies you can test this week.

📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-460/


Connect with us:

🐦 Twitter: https://twitter.com/stevenhutt
💼 LinkedIn: https://www.linkedin.com/in/shutt/
📘 Facebook: https://www.facebook.com/thrivingwithshopify 

See all episodes