You said goodbye, the recording stopped, and you're feeling great about your podcast appearance. But here's the thing: the real work is just getting started. In this final episode of the podcast guesting series, Gillian walks you through everything you should be doing once the mic goes off, from thanking your host and being a true co-marketer, to asking for the assets that most guests never think to request. She also shares a candid story about a guest who barely acknowledged their appearance, and why that's not just bad manners, it's a missed marketing opportunity.

Once you've got those files in hand, the content possibilities are enormous. Gillian breaks down how to turn one podcast appearance into blog posts, LinkedIn articles, audiograms, video shorts, slider posts, and even future book content. She shares her favorite tools for transcription and clip creation, explains how to build a Spotify playlist and YouTube channel showcasing your guest appearances, and gives you full permission to promote that episode you did six months ago and never shared. If you've been sitting on podcast gold, this episode will get you moving.

• Gillian Whitney: linkedin.com/in/gillianwhitney
• For more information checkout EasyPeasyBooks.com