Why This CEO Gives Employees Money To Give Away

September 2
1h 4m

Episode Description

What happens when you pay people to notice ways they can make a difference?

A client’s dog interrupted a routine Zoom call.

Most people would apologize, mute the barking, and move on with the agenda.

The team at Lemonade Stand did something else.

What happened next became one of CEO Derek Miner’s favorite examples of a culture program producing a result nobody could have planned—and nobody in the room could ignore.

The story only exists because of an unusual line item on the company’s P&L.

Every employee gets money to give away.

They can use it to help a teammate, surprise a client, or meet a need in their community. The company asks them to follow two rules.

  1. Spend the money to bless the lives of others (not yourself)

  2. Share your story of generosity with the rest of the company

This small budget that empowers employees care turned into something much bigger.

  • A client retention tool.

  • A sales advantage.

  • A driver of employee loyalty.

  • And a growing archive of stories that teaches people how Lemonade Stand expects them to show up.

When Derek shared the numbers behind the program, we were shocked… and I’m confident you will be too.

This episode breaks down the system of care that Lemonade Stand built, why it works, and how you can test the same underlying idea without writing a blank check.

🕥 TIMESTAMPS:

00:00 Meet Derek Miner

00:50 The Culture Worth Chasing

03:10 Love Who You Work With

08:10 When Life Happens at Work

13:20 Build Then Bless: Two Rules

17:30 Making the Economics Work

22:20 Living the Core Values

32:20 Listen, Serve, Stay Humble

44:10 The ROI of Care

54:20 NTLT and the Ripple Effect

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