In this episode of Crossroads, co-hosts Dr. David Tully and Deema Maghalseh explore the future of storytelling with Rory McLoughlin, Executive Producer at Film x People and founder of Like Minds UAE, one of the country's largest creative communities connecting creatives and industry professionals.

As emerging formats such as micro-dramas reshape content creation and consumption, the future of storytelling is being redefined. With audiences increasingly drawn to authentic stories, what influences—and who ultimately shapes—the narratives we tell?

The conversation explores the evolving media landscape, the tension between authenticity and emerging trends, the future of filmmaking in the UAE, and the kinds of stories and creative products the UAE can produce to strengthen its global creative presence and connect with international audiences. It also examines what creators need to thrive in an increasingly dynamic media environment.