MrBeast & Mark Rober Break Down Their Billion Dollar Empires

Dec 22, 2025
51 mins

Episode Description

I asked MrBeast and Mark Rober to break down their empires from content to products to experiences just like Walt Disney did in 1957. Thanks Shopify for sponsoring, get your free trial: https://www.Shopify.com/Youshaei


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0:00 - Inside Jimmy & Mark’s Empires

2:17 - Jimmy’s YouTube Channels: Old & New

3:02 - Beast Land: Is America Next?

5:45 - Announcing MrBeast Financial

7:30 - MrBeast’s Big Software Play

8:59 - Writing Books

11:03 - Testing Ideas for Beast Games

11:47 - Feastables, Merch, Lunchly & More

13:57 - Developing New Talent

15:44 - $5B Valuation

18:07 - Mark’s Biggest Videos

21:16 - Mark’s YouTube Thumbnail Strategy

22:45 - Rejecting $50M

26:12 - Mark’s “Trilogy” of Products

28:46 - Brand Deals

30:28 - Creative Process for Shorts

32:40 - Brand Deals (Continued)

34:07 - New Netflix Show37:26 - IRL Experiences

41:54 - $55M Classroom…For Free

45:01 - “Most Important Thing I’ll Do”

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