Jim Hanas spent his career in publishing—most recently as VP of Marketing at HarperCollins—but he hadn't been "under the hood" of technology in twenty years. Then a couple of friends got him "Claude-pilled", and within weeks he'd launched smallpressinsights.com, a dashboard that tracks the performance of small press books. In this conversation we get into his three principles for building (slow, thoughtful, clear), his "ocean and lenses" metaphor for handling data, and how he runs Claude Cowork as a PM that writes tickets for Claude Code to implement.

Links:

• Jim's app: https://smallpressinsights.com/
• Jim's Substack: https://www.loureedsnephew.com/
• The how-to Jim mentioned for getting started with Claude Code: https://promptedbyeric.substack.com/p/claude-cowork-might-be-the-most-consequential