The Mindful Grind Of Developmental Representation — With Business Casual and Omnipop’s Carly Hoogendyk

Dec 1, 2025
1h 1m

Episode Description

Today on Comedy Means Business, host Matt Grobar chats with the sketch group Business Casual and their manager Carly Hoogendyk of Omnipop Talent about the mechanics of developmental representation — from the POV of both the artist and their rep. Jeremy Elder, Corey Peter Lane, and Hunter Saling trace their path from UCLA improv kids to Edinburgh Fringe regulars and the creators of their signature show Cowboys, while Carly breaks down how she scouts talent and helps artists to scale their careers responsibly. The group also digs into the realities of a “no new friends” Hollywood, why loss-leader gigs are worth the investment, and how long-game relationship building and relentless output have shaped Business Casual’s rise.

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