Is your business logo hurting you? Lauren McKenzie, the founder of Ren Creativ, joins us to discuss why she saves startups from "cookie-cutter" branding and why she refuses to let businesses just "put a mountain on it".

Lauren shares her journey from being a "starving artist" with a darkroom in high school to becoming a powerhouse entrepreneur. She opens up about the dark side of hustle culture, revealing the moment her therapist told her to slow down before she made herself physically sick.

We Discuss:

• The Origin: Getting fired from corporate jobs and realizing she was meant to be her own boss.

• The Trap: Why working 24/7 isn't sustainable and how to find balance.

• The Mistake: Why hiring a "friend’s kid" to design your brand is a bad investment.

• The Pivot: How she is expanding into mortgage lending to chase stability.

Quote of the Episode: "I would have told myself to shut the f*** up. You don't know what you're talking about... don't let your ego take over." — Lauren McKenzie.

Links & Resources:

• Check out Ren Creative: https://www.rencreativ.com/

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