[{"_1":2,"_3":-5,"_4":-5},"loaderData",{"_5":6,"_7":8},"actionData","errors","root",{"_422":38,"_423":424,"_425":426,"_427":428},"routes/_app.podcast.$podcastSlug.$podcastUuid.$episodeSlug.$episodeUuid",{"_9":10,"_11":12,"_13":14},"podcastUuid","ef3243d0-e7d1-013b-f4e4-0acc26574db2","episodeUuid","0753f265-304c-44cf-a44f-ee9e8187c939","dehydratedState",{"_15":16,"_17":18},"mutations",[],"queries",[19,20],{"_21":22,"_23":49,"_25":50,"_27":51},{"_21":22,"_23":24,"_25":26,"_27":28},"dehydratedAt",1787602392941,"state",{"_31":32,"_33":34,"_35":22,"_36":-5,"_37":38,"_39":38,"_40":38,"_41":-5,"_42":-5,"_43":44,"_45":46,"_47":48},"queryKey",[29,30,12],"queryHash","[\"episodeShowNotes\",\"detail\",\"0753f265-304c-44cf-a44f-ee9e8187c939\"]","episodeShowNotes","detail","data","

Today with special guest Cherie Stevenson from Stellar Creative Marketing we dive into the dynamics of how to market a funeral home, where to start, what things work and what doesn't.

","dataUpdateCount",1,"dataUpdatedAt","error","errorUpdateCount",0,"errorUpdatedAt","fetchFailureCount","fetchFailureReason","fetchMeta","isInvalidated",false,"status","success","fetchStatus","idle",{"_31":53,"_33":34,"_35":54,"_36":-5,"_37":38,"_39":38,"_40":38,"_41":-5,"_42":-5,"_43":44,"_45":46,"_47":48},[52,30,10],"[\"podcasts\",\"detail\",\"ef3243d0-e7d1-013b-f4e4-0acc26574db2\"]","podcasts",{"_55":56,"_57":58,"_59":60,"_61":62,"_63":64,"_65":66,"_67":68,"_69":70,"_71":72,"_73":10,"_74":75,"_76":77,"_78":44,"_79":44,"_80":81,"_82":44,"_83":84,"_85":86,"_87":88,"_89":44,"_90":38},1787602392875,"url","http://www.gatewayfuneral.co.nz","title","Celebrate Good Lives","slug","celebrate-good-lives","author","Bradley Shaw","description","What the Living Can Learn from the DepartedHosted by two funeral directors who spend more time in chapels than most people spend in cafes, Celebrate Good Lives is a podcast about life, seen through the lens of death.After years of helping families say goodbye, we’ve realized something: the people who’ve passed on still have a lot to teach us. From meaningful last words to the hilarious (and sometimes awkward) moments at funerals, we’ve collected stories, lessons, and reminders about what really matters - love, connection, laughter, and leaving things a little better than you found them.Each episode, we share what we’ve learned from the back of the chapel — the quiet insights, the big emotions, and yes, the occasional funeral mishap. We’ll also talk with guests who work in grief, caregiving, legacy, and life — people who help us all understand how to live fully, love deeply, and not take ourselves too seriously.This isn’t a podcast about death. It’s about life — and how to make yours a good one, all the way to the end.","description_html","

What the Living Can Learn from the Departed

Hosted by two funeral directors who spend more time in chapels than most people spend in cafes, Celebrate Good Lives is a podcast about life, seen through the lens of death.

After years of helping families say goodbye, we’ve realized something: the people who’ve passed on still have a lot to teach us. From meaningful last words to the hilarious (and sometimes awkward) moments at funerals, we’ve collected stories, lessons, and reminders about what really matters - love, connection, laughter, and leaving things a little better than you found them.

Each episode, we share what we’ve learned from the back of the chapel — the quiet insights, the big emotions, and yes, the occasional funeral mishap. We’ll also talk with guests who work in grief, caregiving, legacy, and life — people who help us all understand how to live fully, love deeply, and not take ourselves too seriously.

This isn’t a podcast about death. It’s about life — and how to make yours a good one, all the way to the end.

","category","Society & Culture\n Personal Journals\nBusiness\nScience\n Life Sciences","audio",true,"show_type","episodic","uuid","fundings",[],"guid","ac5f5248-666a-5ac7-a522-d683ea02352f","is_private","transcript_eligible","episodes",[91,92,93,94,95,96,97,98,99,100,101,102,103,104,105,106,107,108,109,110,111,112,113,114,115,116,117,118,119,120,121,122,123,124,125,126],"explicit","episodeFrequency","Unknown","estimatedNextEpisodeAt","2025-08-01T00:00:00Z","episodeCount",36,"hasSeasons","seasonCount",{"_73":415,"_57":416,"_59":417,"_55":418,"_131":132,"_133":419,"_135":420,"_137":421,"_139":140,"_141":44,"_142":38,"_143":88,"_9":10},{"_73":407,"_57":408,"_59":409,"_55":410,"_131":132,"_133":411,"_135":412,"_137":413,"_139":140,"_141":44,"_142":38,"_143":414,"_9":10},{"_73":399,"_57":400,"_59":401,"_55":402,"_131":132,"_133":403,"_135":404,"_137":405,"_139":140,"_141":44,"_142":38,"_143":406,"_9":10},{"_73":391,"_57":392,"_59":393,"_55":394,"_131":132,"_133":395,"_135":396,"_137":397,"_139":140,"_141":44,"_142":38,"_143":398,"_9":10},{"_73":383,"_57":384,"_59":385,"_55":386,"_131":132,"_133":387,"_135":388,"_137":389,"_139":140,"_141":44,"_142":38,"_143":390,"_9":10},{"_73":12,"_57":376,"_59":377,"_55":378,"_131":132,"_133":379,"_135":380,"_137":381,"_139":140,"_141":44,"_142":38,"_143":382,"_9":10},{"_73":368,"_57":369,"_59":370,"_55":371,"_131":132,"_133":372,"_135":373,"_137":374,"_139":140,"_141":44,"_142":38,"_143":375,"_9":10},{"_73":360,"_57":361,"_59":362,"_55":363,"_131":132,"_133":364,"_135":365,"_137":366,"_139":140,"_141":44,"_142":38,"_143":367,"_9":10},{"_73":352,"_57":353,"_59":354,"_55":355,"_131":132,"_133":356,"_135":357,"_137":358,"_139":140,"_141":44,"_142":38,"_143":359,"_9":10},{"_73":344,"_57":345,"_59":346,"_55":347,"_131":132,"_133":348,"_135":349,"_137":350,"_139":140,"_141":44,"_142":38,"_143":351,"_9":10},{"_73":336,"_57":337,"_59":338,"_55":339,"_131":132,"_133":340,"_135":341,"_137":342,"_139":140,"_141":44,"_142":38,"_143":343,"_9":10},{"_73":328,"_57":329,"_59":330,"_55":331,"_131":132,"_133":332,"_135":333,"_137":334,"_139":140,"_141":44,"_142":38,"_143":335,"_9":10},{"_73":320,"_57":321,"_59":322,"_55":323,"_131":132,"_133":324,"_135":325,"_137":326,"_139":140,"_141":44,"_142":38,"_143":327,"_9":10},{"_73":312,"_57":313,"_59":314,"_55":315,"_131":132,"_133":316,"_135":317,"_137":318,"_139":140,"_141":44,"_142":38,"_143":319,"_9":10},{"_73":304,"_57":305,"_59":306,"_55":307,"_131":132,"_133":308,"_135":309,"_137":310,"_139":140,"_141":44,"_142":38,"_143":311,"_9":10},{"_73":296,"_57":297,"_59":298,"_55":299,"_131":132,"_133":300,"_135":301,"_137":302,"_139":140,"_141":44,"_142":38,"_143":303,"_9":10},{"_73":288,"_57":289,"_59":290,"_55":291,"_131":132,"_133":292,"_135":293,"_137":294,"_139":140,"_141":44,"_142":38,"_143":295,"_9":10},{"_73":280,"_57":281,"_59":282,"_55":283,"_131":132,"_133":284,"_135":285,"_137":286,"_139":140,"_141":44,"_142":38,"_143":287,"_9":10},{"_73":272,"_57":273,"_59":274,"_55":275,"_131":132,"_133":276,"_135":277,"_137":278,"_139":140,"_141":44,"_142":38,"_143":279,"_9":10},{"_73":264,"_57":265,"_59":266,"_55":267,"_131":132,"_133":268,"_135":269,"_137":270,"_139":140,"_141":44,"_142":38,"_143":271,"_9":10},{"_73":256,"_57":257,"_59":258,"_55":259,"_131":132,"_133":260,"_135":261,"_137":262,"_139":140,"_141":44,"_142":38,"_143":263,"_9":10},{"_73":248,"_57":249,"_59":250,"_55":251,"_131":132,"_133":252,"_135":253,"_137":254,"_139":140,"_141":44,"_142":38,"_143":255,"_9":10},{"_73":240,"_57":241,"_59":242,"_55":243,"_131":132,"_133":244,"_135":245,"_137":246,"_139":140,"_141":44,"_142":38,"_143":247,"_9":10},{"_73":232,"_57":233,"_59":234,"_55":235,"_131":132,"_133":236,"_135":237,"_137":238,"_139":140,"_141":44,"_142":38,"_143":239,"_9":10},{"_73":224,"_57":225,"_59":226,"_55":227,"_131":132,"_133":228,"_135":229,"_137":230,"_139":140,"_141":44,"_142":38,"_143":231,"_9":10},{"_73":216,"_57":217,"_59":218,"_55":219,"_131":132,"_133":220,"_135":221,"_137":222,"_139":140,"_141":44,"_142":38,"_143":223,"_9":10},{"_73":208,"_57":209,"_59":210,"_55":211,"_131":132,"_133":212,"_135":213,"_137":214,"_139":140,"_141":44,"_142":38,"_143":215,"_9":10},{"_73":200,"_57":201,"_59":202,"_55":203,"_131":132,"_133":204,"_135":205,"_137":206,"_139":140,"_141":44,"_142":38,"_143":207,"_9":10},{"_73":192,"_57":193,"_59":194,"_55":195,"_131":132,"_133":196,"_135":197,"_137":198,"_139":140,"_141":44,"_142":38,"_143":199,"_9":10},{"_73":184,"_57":185,"_59":186,"_55":187,"_131":132,"_133":188,"_135":189,"_137":190,"_139":140,"_141":44,"_142":38,"_143":191,"_9":10},{"_73":176,"_57":177,"_59":178,"_55":179,"_131":132,"_133":180,"_135":181,"_137":182,"_139":140,"_141":44,"_142":38,"_143":183,"_9":10},{"_73":168,"_57":169,"_59":170,"_55":171,"_131":132,"_133":172,"_135":173,"_137":174,"_139":140,"_141":44,"_142":38,"_143":175,"_9":10},{"_73":160,"_57":161,"_59":162,"_55":163,"_131":132,"_133":164,"_135":165,"_137":166,"_139":140,"_141":44,"_142":38,"_143":167,"_9":10},{"_73":152,"_57":153,"_59":154,"_55":155,"_131":132,"_133":156,"_135":157,"_137":158,"_139":140,"_141":44,"_142":38,"_143":159,"_9":10},{"_73":144,"_57":145,"_59":146,"_55":147,"_131":132,"_133":148,"_135":149,"_137":150,"_139":140,"_141":44,"_142":38,"_143":151,"_9":10},{"_73":127,"_57":128,"_59":129,"_55":130,"_131":132,"_133":134,"_135":136,"_137":138,"_139":140,"_141":44,"_142":38,"_143":34,"_9":10},"4d12167b-f1ba-45dc-8715-47496ed69ae8","Ep 1: Introduction to Us","ep-1-introduction-to-us","https://www.buzzsprout.com/2202255/episodes/13000197-ep-1-introduction-to-us.mp3","file_type","audio/mp3","file_size",15698797,"duration",1304,"published","2023-06-08T02:00:00Z","type","full","has_generated_transcript","season","number","fa9036dc-b905-4ce5-822d-544bf89adec9","Ep 2: Rites and Rituals","ep-2-rites-and-rituals","https://www.buzzsprout.com/2202255/episodes/13028531-ep-2-rites-and-rituals.mp3",17981793,1495,"2023-06-13T03:00:00Z",2,"ea61ccde-a717-4a16-a912-309a8ee4f70f","Creativity - How to create the perfect event.","creativity-how-to-create-the-perfect-event","https://www.buzzsprout.com/2202255/episodes/13078921-creativity-how-to-create-the-perfect-event.mp3",12986391,1078,"2023-06-21T01:00:00Z",3,"1c162a41-52f5-48e5-9be1-8ab94bbdf8ac","Ep 4: Hearses, Cars and what else?","ep-4-hearses-cars-and-what-else","https://www.buzzsprout.com/2202255/episodes/13106012-ep-4-hearses-cars-and-what-else.mp3",17717235,1473,"2023-06-26T02:00:00Z",4,"bf7248eb-1f91-4274-9f8d-25e9e3bf5f27","EP 5: Education: How do i get into the funeral industry?","ep-5-education-how-do-i-get-into-the-funeral-industry","https://www.buzzsprout.com/2202255/episodes/13191615-ep-5-education-how-do-i-get-into-the-funeral-industry.mp3",17282824,1436,"2023-07-10T04:00:00Z",5,"8c111c99-32a0-4936-a22f-df1731dcf5ee","EP 6: A Day In The Life","ep-6-a-day-in-the-life","https://www.buzzsprout.com/2202255/episodes/13191631-ep-6-a-day-in-the-life.mp3",16361472,1360,"2023-07-12T22:00:00Z",6,"bac593e2-d862-4897-846d-021c5840effd","EP 7: I Don't Want a Funeral","ep-7-i-dont-want-a-funeral","https://www.buzzsprout.com/2202255/episodes/13242537-ep-7-i-don-t-want-a-funeral.mp3",19609963,1630,"2023-07-18T04:00:00Z",7,"4ebf4afa-ba7f-40e3-bcfa-03476ea608ea","Ep 8: NZ VS USA VS AUS - How is the industry different?","ep-8-nz-vs-usa-vs-aus-how-is-the-industry-different","https://www.buzzsprout.com/2202255/episodes/13255647-ep-8-nz-vs-usa-vs-aus-how-is-the-industry-different.mp3",25687589,2137,"2023-07-20T02:00:00Z",8,"b4af2dd9-938c-4071-a93b-207071ac4d77","Ep 9: Music - Whats your funeral song?","ep-9-music-whats-your-funeral-song","https://www.buzzsprout.com/2202255/episodes/13290024-ep-9-music-whats-your-funeral-song.mp3",17897502,1488,"2023-07-26T00:00:00Z",9,"e38d5ed5-238b-48b3-804f-f99b8a455983","Ep 10: 10 things to do before we die!","ep-10-10-things-to-do-before-we-die","https://www.buzzsprout.com/2202255/episodes/13305325-ep-10-10-things-to-do-before-we-die.mp3",18151187,1509,"2023-07-28T03:00:00Z",10,"9056a22e-5608-468c-acfa-ce60f84b8e9e","Ep 11: What to do with ashes?","ep-11-what-to-do-with-ashes","https://www.buzzsprout.com/2202255/episodes/13319148-ep-11-what-to-do-with-ashes.mp3",15554393,1292,"2023-08-02T21:00:00Z",11,"191801fc-4f02-4014-a668-85ae62037576","Ep 12: The FUN in FUNeral","ep-12-the-fun-in-funeral","https://www.buzzsprout.com/2202255/episodes/13455286-ep-12-the-fun-in-funeral.mp3",15456305,1303,"2023-08-23T04:00:00Z",12,"db74a117-9099-4f55-badc-421507053102","Ep 13: Expected Vs Unexpected - What to expect?","ep-13-expected-vs-unexpected-what-to-expect","https://www.buzzsprout.com/2202255/episodes/13488044-ep-13-expected-vs-unexpected-what-to-expect.mp3",17048462,1416,"2023-08-29T02:00:00Z",13,"f1b369fa-aa5a-42ca-8bff-0abae7a95b5b","Ep 14: Summer - Whats the Plan?","ep-14-summer-whats-the-plan","https://www.buzzsprout.com/2202255/episodes/13553360-ep-14-summer-whats-the-plan.mp3",17717058,1472,"2023-09-08T04:00:00Z",14,"0f464c9e-b888-48ea-920f-acda10dd5054","Ep 15: What's the hype around burials?","ep-15-whats-the-hype-around-burials","https://www.buzzsprout.com/2202255/episodes/13588261-ep-15-what-s-the-hype-around-burials.mp3",16981988,1411,"2023-09-14T02:00:00Z",15,"e34a7d4e-7900-459a-bb87-53e2a7907454","Ep 16: Things to know about the process","ep-16-things-to-know-about-the-process","https://www.buzzsprout.com/2202255/episodes/13650741-ep-16-things-to-know-about-the-process.mp3",16586076,1378,"2023-09-25T01:00:00Z",16,"d304c6a9-de5e-43bf-805a-10684ff70015","Ep 17: Embalming Pt 1 - Special Guest Jordan Goss","ep-17-embalming-pt-1-special-guest-jordan-goss","https://www.buzzsprout.com/2202255/episodes/13702644-ep-17-embalming-pt-1-special-guest-jordan-goss.mp3",21418854,1781,"2023-10-02T20:00:00Z",17,"28ff6c56-0027-4851-852b-1ecfb80edb74","Ep 18: Embalming Pt 2 - With Special Guest Jordan Goss","ep-18-embalming-pt-2-with-special-guest-jordan-goss","https://www.buzzsprout.com/2202255/episodes/13746338-ep-18-embalming-pt-2-with-special-guest-jordan-goss.mp3",23520049,1956,"2023-10-09T22:00:00Z",18,"aaedfdba-b9f2-4213-b043-54a89ade7b3e","Ep 19: Embalming Pt 3 - With Jordan Goss","ep-19-embalming-pt-3-with-jordan-goss","https://www.buzzsprout.com/2202255/episodes/13781991-ep-19-embalming-pt-3-with-jordan-goss.mp3",22892142,1903,"2023-10-15T23:00:00Z",19,"f407ad0a-d94a-4418-bfc5-3b8f07ed2a62","Ep 20: with Glenys Talivai from Public Trust","ep-20-with-glenys-talivai-from-public-trust","https://www.buzzsprout.com/2202255/episodes/13878002-ep-20-with-glenys-talivai-from-public-trust.mp3",21357090,1775,"2023-10-31T02:00:00Z",20,"b10e2def-bb2e-4295-aa0e-19be30e5bccd","Ep 21: Lets Catch Up","ep-21-lets-catch-up","https://www.buzzsprout.com/2202255/episodes/13931016-ep-21-lets-catch-up.mp3",13252246,1099,"2023-11-08T02:00:00Z",21,"b71253e2-5efe-41a6-825f-eeac5f6b5029","Ep 22: International Views - with Craig Caldwell, Ben Whitworth and Jordan Goss PT1","ep-22-international-views-with-craig-caldwell-ben-whitworth-and-jordan-goss-pt1","https://www.buzzsprout.com/2202255/episodes/14015254-ep-22-international-views-with-craig-caldwell-ben-whitworth-and-jordan-goss-pt1.mp3",20828659,1731,"2023-11-22T00:00:00Z",22,"26a30b9e-07ce-4ebe-a00d-e373f5883b9b","Ep 23: International Views - with Craig Caldwell, Ben Whitworth and Jordan Goss PT2","ep-23-international-views-with-craig-caldwell-ben-whitworth-and-jordan-goss-pt2","https://www.buzzsprout.com/2202255/episodes/14101936-ep-23-international-views-with-craig-caldwell-ben-whitworth-and-jordan-goss-pt2.mp3",23629588,1965,"2023-12-06T20:00:00Z",23,"d7115b61-bd21-4b88-ae12-41a6debe1275","Ep 24: International Views Pt 3","ep-24-international-views-pt-3","https://www.buzzsprout.com/2202255/episodes/14145158-ep-24-international-views-pt-3.mp3",34956386,2909,"2023-12-14T03:00:00Z",24,"2065e880-ea44-400c-be5d-89d024fb12db","Ep 25: Memorable Moments","ep-25-memorable-moments","https://www.buzzsprout.com/2202255/episodes/14170435-ep-25-memorable-moments.mp3",17121454,1422,"2023-12-19T00:00:00Z",25,"75d2b667-b097-440d-bf9b-e8ffd87d2703","Ep 26: Personal Grief Journey - Ali from Align and Nourish","ep-26-personal-grief-journey-ali-from-align-and-nourish","https://www.buzzsprout.com/2202255/episodes/14266285-ep-26-personal-grief-journey-ali-from-align-and-nourish.mp3",26254302,2179,"2024-01-08T00:00:00Z",26,"30b73b91-fc0a-4145-9dcb-151d0f1489ff","Ep 27: End of Life Care Practitioner Michael Harrington","ep-27-end-of-life-care-practitioner-michael-harrington","https://www.buzzsprout.com/2202255/episodes/14636302-ep-27-end-of-life-care-practitioner-michael-harrington.mp3",26899446,2230,"2024-03-06T02:00:00Z",27,"34d3c1f1-f396-49af-8b3a-a6a3cd55a224","Ep 28: DIY - Do's and Dont's","ep-28-diy-dos-and-donts","https://www.buzzsprout.com/2202255/episodes/14681108-ep-28-diy-do-s-and-dont-s.mp3",20097538,1670,"2024-03-13T03:00:00Z",28,"3ecafab0-f9a0-448b-aa60-d64bf19019fc","Ep 29: Funeral Costs - What does a funeral actually cost?","ep-29-funeral-costs-what-does-a-funeral-actually-cost","https://www.buzzsprout.com/2202255/episodes/15014584-ep-29-funeral-costs-what-does-a-funeral-actually-cost.mp3",16521235,1373,"2024-05-06T02:00:00Z",29,"f950ef52-8716-41d0-accf-5f93666d29ac","Ep 30: Digital Legacy","ep-30-digital-legacy","https://www.buzzsprout.com/2202255/episodes/15014703-ep-30-digital-legacy.mp3",11094066,921,"2024-05-12T12:00:00Z",30,"Ep 31: Marketing - How do you market a funeral home?","ep-31-marketing-how-do-you-market-a-funeral-home","https://www.buzzsprout.com/2202255/episodes/15464290-ep-31-marketing-how-do-you-market-a-funeral-home.mp3",24264726,2017,"2024-07-23T22:00:00Z",31,"e6499feb-0100-4527-ade9-f874c14fd21c","Ep 32: Halloween 2024","ep-32-halloween-2024","https://www.buzzsprout.com/2202255/episodes/16022551-ep-32-halloween-2024.mp3",17788181,1478,"2024-10-30T22:00:00Z",32,"6242ed52-6bbd-4503-9b83-44fcc5ab653c","Ep 33: Death Positivity","ep-33-death-positivity","https://www.buzzsprout.com/2202255/episodes/16056493-ep-33-death-positivity.mp3",17222978,1431,"2024-11-06T02:00:00Z",33,"c3e4c3d5-62af-4a72-bd2e-51b510c318b0","Ep 34: Are funerals expensive?","ep-34-are-funerals-expensive","https://www.buzzsprout.com/2202255/episodes/16472127-ep-34-are-funerals-expensive.mp3",20009117,1663,"2025-01-20T22:00:00Z",34,"e5085997-fb70-4d43-adfb-c4f05a596cc9","Ep 35: 30 Years of Funeral Service - What's Changed?","ep-35-30-years-of-funeral-service-whats-changed","https://www.buzzsprout.com/2202255/episodes/16473029-ep-35-30-years-of-funeral-service-what-s-changed.mp3",13576212,1122,"2025-01-23T20:00:00Z",35,"70838ffc-8acf-4bb5-bb29-0b44003d9e68","Ep 36: Its an EPIDEMIC!","ep-36-its-an-epidemic","https://www.buzzsprout.com/2202255/episodes/17542251-ep-36-its-an-epidemic.mp3",22585795,1878,"2025-07-21T22:00:00Z","theme","baseURL","https://pocketcasts.com","locale","en","region","global"]

Ep 31: Marketing - How do you market a funeral home?

Episode Description

Never lose your place, on any device