n this episode of Building AI Boston, hosts Anna Devere and Kara Peterson sits down with Brendan Witcher, a leading voice on digital strategy and innovation, to break down what businesses really need in their Smarter AI Playbook.

Brendan shares practical insights into how organizations can successfully adopt AI without getting lost in the hype. From aligning AI initiatives with customer experience to overcoming the cultural and operational roadblocks, this conversation is all about turning AI into real business outcomes.

🔹 Topics we cover include:

• Why most AI initiatives fail—and how to fix it

• Building a smarter AI playbook for growth and impact

• How Boston companies are leading the way in AI adoption

• The human side of AI: trust, transparency, and customer value

• What’s next in the AI revolution

If you’re a business leader, innovator, or AI enthusiast looking for actionable strategies, this episode is packed with insights you can use today.

📢 Don’t forget to like, comment, and subscribe for more thought-provoking conversations from the heart of Boston’s AI movement.

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