In this episode of Bootstrap Digital Marketing, host Laura Tate engages in a thought-provoking conversation with guest Sharon Toerek, founder of Legal and Creative. Together, they explore the nuances of protecting and monetizing intellectual property and creative assets in marketing and advertising. From the impact of artificial intelligence on content creation and copyright protection to practical legal strategies for safeguarding original work, Sharon shares invaluable insights for marketing professionals. Tune in to gain a deeper understanding of the legal landscape surrounding creative assets and learn essential tips for navigating the evolving digital marketing terrain.

#copyright #generativeAI #businessmarketing #b2bmarketing