Want more book sales, visibility, and credibility? Speaking may be one of the fastest ways to get there.

But how do you land speaking opportunities if nobody knows who you are? Do you need a polished keynote? A speaker reel? A big platform?

In this episode, I sit down with Steve Markman, founder of Markman Speaker Management and a respected insider with more than 35 years in the speaking and conference world. Steve pulls back the curtain on what really gets authors booked and what quietly ruins opportunities before they begin.

If you’ve ever thought, I’d love to speak, but where do I start? this conversation is for you.

Steve shares practical advice on how nonfiction authors can use speaking to grow authority, open doors, sell more books, and create new opportunities without feeling pushy or self-promotional.

In this episode, you’ll discover:

Why speaking can change the trajectory of your book
What happens when people hear you speak before they buy your book? Why do some authors gain momentum while others stay invisible?

The surprising truth about getting your first speaking gig
Do you need to get paid right away? Where should you start? Steve explains why some of the smartest opportunities may not pay a fee at first.

What meeting planners secretly look for
What makes someone an easy “yes”? The small details that can move you from overlooked to booked.

The mistake that can kill speaking opportunities fast
One habit turns audiences and planners off almost instantly. Are authors making this mistake without knowing it?

The simple assets that make you look more credible
Do you really need a speaker one sheet? A video reel? A polished bio? Steve shares what matters and what may not.

If speaking has been sitting on your someday list, this episode may change how you think about what’s possible.

Here's how to connect with Steve:

Email

Website

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When Book Marketing Feels Overwhelming, Clarity Changes Everything

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