Episode Description
Tom Boucher turned down a full scholarship to Villanova to wait tables. He never looked back.
In this episode, Carol Erickson sits down with Tom Boucher -- CEO and majority owner of Great NH Restaurants, the family behind T-BONES, Copper Door, and Cactus Jack's. Forty years. Nine restaurants. Over $1.5 million donated back to New Hampshire communities through FEEDNH.org. And on this episode -- a brand new concept he's never talked about publicly.
We get into:
• The Villanova scholarship he turned down to stay in restaurants
• How the Copper Door got its name -- drawn on a cocktail napkin at Shorties in Bedford
• March 13, 2020 -- the day Governor Sununu called and Tom furloughed 600 people
• Losing his business partner Mark Fenske after 40 years together
• FEEDNH.org -- $1.5 million given back to NH nonprofits and counting
• The I-95 Granite Counter bid and the Plump Tomato -- a concept revealed here first
CONNECT WITH TOM & GREAT NH RESTAURANTS
Website: GreatNHRestaurants.com
FEEDNH: feednh.org
Instagram: @tbonesnh | @copperdoornh | @cactusjacksnh
Tom personal: @tombouchernh
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Follow Carol: @carolsew24
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--- SPONSORED BY ---
This episode is sponsored by Red Arrow Diner.
4 NH locations: Manchester, Concord, Londonderry, and Nashua -- open 24/7.
redarrowdiner.com | Instagram: @redarrow24diner | Facebook: Red Arrow Diner
--- ABOUT BEYOND THE PLATE WITH CAROL ---
Carol Erickson, owner of Red Arrow Diner since 1987, sits down with the people behind New Hampshire's food and hospitality scene. It's not just about the food -- it's about the journeys, the community, and what drives people to go beyond.
Follow Beyond the Plate -- find us everywhere: linktr.ee/BeyondtheplateNH
Follow Carol: Instagram @carolsew24
TIMESTAMPS
0:00 - Intro
0:41 - "Did you say Boucher?" 😂
1:07 - Great NH Restaurants overview
1:31 - Turned down Villanova for restaurants
2:58 - Server to GM -- how fast it happened
4:05 - Getting bit by the hospitality bug
4:38 - "Everything is figureoutable"
4:58 - Been on Carol's old radio show -- why come back
6:38 - Buying out the founders New Year's Eve 2007
7:32 - Borrowed $3M, economy tanked in 2008
7:54 - The Copper Door concept is born
9:09 - New Hudson T-Bones up 75% year-over-year
9:33 - The formula: big restaurants on highway exits
11:32 - The cocktail napkin that became Copper Door
12:59 - "Pull with passion" and the original napkin
13:33 - Building Copper Door -- the design story
15:56 - Opening T-Bones Concord during COVID
16:04 - March 13, 2020 -- the call from the governor
17:45 - Testifying before the state legislature
19:10 - Building T-Bones Concord with the steel up
20:18 - Ribbon cutting with photoshopped politicians 😂
21:15 - Losing Mark Fenske
22:24 - Buy-sell agreements -- a lesson for small business owners
23:26 - Introducing FEEDNH.org
24:53 - $1.5 million given back to NH nonprofits
25:26 - How FEEDNH vets nonprofits
26:23 - What drives the commitment to give back
27:18 - Carol: proud as a fellow NH business owner
28:35 - Emma Fraser: hostess to running FEEDNH
29:22 - "Made from scratch" -- the people too
30:29 - Chef Nicole: made from scratch
30:53 - Inside the Great NH Restaurants home office
32:42 - How decisions flow across three different brands
33:17 - The three-legged stool (borrowed from Disney)
34:32 - Closing for holidays -- giving managers their lives back
37:23 - "I'm 61... your dad is 85 and ain't going nowhere" 😂
38:38 - The Granite Counter -- the I-95 bid reveal
40:06 - Copper Door Nashua: LOI in the pipeline
40:33 - Reinvesting in mature brands
41:48 - Lightning Round
42:17 - The CBC: $4.95 since 1986 😂
44:28 - Best advice: tell the harsh truth, not harshly
45:17 - At the Red Arrow -- what are you ordering?
45:36 - One word: made from scratch
47:44 - Unreasonable Hospitality book recommendation
48:00 - "The people of NH have trusted T-Bones for 40 years"
48:27 - Outro