Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

Consumer Behavior Lab
theconsumerbehaviorlab.com
Weekly podcast. Next episode on Wednesday.
The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making.
121 episodes  •  0 archived  •  
S1 E119
Behavioral Science for Agencies: Strategy
S1 E119·
June 3
June 3
43 mins
S1 E118
The 4 P's of Marketing: Place
S1 E118·
May 28
May 28
33 mins
S1 E116
The 4 P's of Marketing: Product
S1 E116·
May 14
May 14
45 mins
S1 E114
The 4 P's of Marketing: Pricing
S1 E114·
April 29
April 29
45 mins
S1 E112
The 4 P's of Marketing: Promotion
S1 E112·
April 15
April 15
52 mins