Episode Description
What does it take to build a successful brand with 45+ offices and 700+ team members?
Archer Lewis became the #7 fastest growing accounting firm in the nation within 2 years, with 45+ offices and 700+ team members across the US.
Join me in this episode with Kyle Smallengan, VP of Marketing, and Anna Gagliardo, Social Media Associate at Archer Lewis, as we pull back the curtain on how a fast-scaling firm approaches marketing and brand building in real time.
We'll explore:
- What are the marketing strategies behind a fast-growing brand
- How to keep one brand consistent across 45+ offices
- How AI is changing accounting and marketing work
- The one piece of advice for anyone building a brand today
I'll also share how this partnership began: one Google search for college recruiting giveaways in Chicago that grew into recruiting events, community outreach, and a nationwide company store.
If you're building a brand or growing a business, this conversation is for you. If you enjoy marketing related content and are looking for ways to help your brand be seen and be remembered, follow us for more insights:
Website: magicpromotionsinc.com
LinkedIn: www.linkedin.com/company/magicpromotionsinc
Facebook: www.facebook.com/magicpromotionsinc
Instagram: www.instagram.com/magicpromotions
X: x.com/MagicPromoInc
If you'd like to continue this conversation with me, come find "Sue Wei" on LinkedIn. I'd love to hear what resonated with you.
https://www.linkedin.com/in/sue-wei-magic-promotions-wbenc-certified-9a62ba14/
Magic Sue
Founder and CEO
Magic Promotions, Inc.