In this episode of Battle Ready, Ricky Chavez sits down with CPA and entrepreneur Keisha Rodino to break down the true meaning of financial leadership and discipline in business. This conversation goes beyond accounting—exploring how entrepreneurs can gain clarity, build systems, and make smarter decisions to grow and scale successfully.

From tax strategies and cash flow management to the dangers of DIY finances and relying on tools like ChatGPT without proper guidance, Keisha shares real-world insights every business owner needs. Learn why having the right financial team, asking the right questions, and staying proactive can make or break your success.

Chapters

• (00:00:00) - Lead With Strength, Discipline
• (00:01:00) - How an Accountant Helped Small Businesses
• (00:03:45) - Financial Discipline and Leadership
• (00:12:08) - Battle Ready
• (00:12:44) - Ask The CPA
• (00:20:51) - How to Prepare for the IRS Tax Season
• (00:24:12) - Starting a Business
• (00:34:22) - Tax Strategy
• (00:36:30) - Starting a Business
• (00:39:53) - How to Plan for Retirement as a Business Owner
• (00:42:26) - How to Balance Ambition and Discipline needed to grow your business
• (00:45:14) - Getting Everything Together for Starting a Business
• (00:46:07) - Becoming More Battle Ready financially