Episode Description
Live from ASOTU CON 2026, Erroll Bomar sits down with Mohamed Desouky of Amazon Autos alongside Northwood University students Chase Southwick and Max Hart for a conversation about the future of automotive leadership. As both students prepare to enter their senior year, they share what attracts them to the industry, the opportunities they see ahead, and why automotive continues to offer a wide range of career paths beyond the showroom floor.
The discussion highlights Northwood University's hands-on approach to automotive education, including its nationally recognized outdoor auto show, which is planned and operated entirely by students. Chase and Max discuss the leadership, communication, adaptability, and time-management skills they've developed through the experience, while Mohamed reflects on the importance of investing in emerging talent and creating pathways for the next generation of automotive professionals.
Timestamped Takeaways
0:00 Intro
0:11 Meet Mohamed Desouky, Chase Southwick, and Max Hart
1:44 What Excites the Next Generation About Automotive
3:13 Why Automotive Still Offers Endless Career Opportunities
3:50 Supporting the Future of the Industry
4:41 Learning Automotive Through Experience and Education
5:22 How Northwood Connects Students to the Industry
6:09 Building Relationships Through Conferences and Events
6:54 Inside the Northwood International Auto Show
7:23 Running the Largest Outdoor New Car Show in North America
8:45 Leadership Lessons From Producing a Major Event
10:30 Learning Resilience Through Rejection and Adaptability
11:37 Time Management, Leadership, and Team Development
12:34 Perspective, Process, and Persistence
Connect with Mohamed Desouky at https://www.linkedin.com/in/mohamed-f-desouky/
Learn more about Amazon Autos at https://www.autos.amazon/
Connect with Chase Southwick at https://www.linkedin.com/in/chase-southwick-878327218/
Connect with Max Hart at https://www.linkedin.com/in/maxwhart/
Learn more about Northwood University at https://www.northwood.edu