Navigated to TikTok Ads Account Rejected: Reasons, Solutions, and Prevention

TikTok Ads Account Rejected: Reasons, Solutions, and Prevention

September 16
1 min

Episode Description

Having your TikTok Ads account rejected can be a frustrating experience, especially if you were preparing to launch a campaign. Unlike single ad disapprovals, account-level rejections stop you from advertising altogether and usually signal deeper compliance or verification issues.

Why does TikTok reject accounts?

Unverified business information: Missing or suspicious documents such as licenses, tax IDs, or mismatched company names.



Invalid payment methods: Declined, prepaid, or previously flagged credit cards often trigger automatic rejection.



Policy violations: TikTok restricts industries such as gambling, unsafe supplements, and deceptive business models.



Misleading or broken landing pages: Pages that don’t match ad promises, include multiple redirects, or lack privacy/refund policies.



Suspicious behavior: Rapid IP/device changes, unusual budget spikes, or fake engagement patterns.



Steps to fix a rejected TikTok Ads account

Check the rejection email or dashboard alert: TikTok usually indicates whether it’s a payment issue, verification problem, or policy violation.



Request a review: Go to Ads Manager → Account Settings → Request Review. Provide a clear explanation and upload supporting documents.



Update business documents: Ensure licenses, IDs, and contact information are valid, recent, and consistent with your registration.



Change payment method: Use a verified business credit card or PayPal. Avoid prepaid or virtual cards.



Contact TikTok support: If reviews stall, escalate with screenshots, transaction logs, and previous communications.



Best practices to prevent future rejections

Register with real, consistent business details.



Build a trustworthy landing page with SSL, privacy, and refund policies.



Avoid high-risk or restricted industries unless pre-approved.



Warm up new accounts with smaller budgets before scaling.



Consider using a TikTok Agency Account for stability, faster approvals, and priority support.



Final thought

A rejected account doesn’t mean a permanent ban. By addressing TikTok’s concerns quickly and maintaining compliance, most advertisers can recover within days. For larger advertisers, partnering with a trusted provider ensures campaigns continue running without unnecessary disruptions.

👉 Full guide: https://agrowth.io/blogs/tiktok-ads/tiktok-ads-account-rejected


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